Inveterate Review: Unlock Extra Revenues with Membership
Introduction:
Welcome to our Inveterate review, where we explore the power of loyalty and membership programs for Shopify stores. Inveterate is a loyalty app designed to create memberships and offer perks to members, enabling you to enhance customer engagement, drive repeat purchases, and unlock additional revenues. With its easy setup and a range of possibilities, this app is worth considering for your e-commerce business.
Key Features:
Inveterate offers several key features that can benefit your business and members:
- Credits on Purchase: Reward members with credits that can be redeemed for future purchases.
- Cash Back on Purchase: Provide members with cash back incentives, encouraging loyalty and repeat business.
- Gated Products for Members Only: Offer exclusive access to certain products, creating a sense of exclusivity and value for members.
- Multiple Other Features: Inveterate offers a variety of additional features that can be tailored to your specific membership strategy and goals.
User Interface and Ease of Use:
Inveterate provides a user-friendly interface for both administrators and members. Here's what you can expect:
- Admin UI: The global user interface for administrators is clean and easy to navigate. Each feature is neatly organized, making it simple to access and configure settings.
- Dashboard: The admin dashboard provides a quick overview of essential data, allowing you to monitor membership performance efficiently.
- User Experience: On the user side, accessing the member dashboard requires a few clicks. However, users may experience some confusion regarding the discounts they need to apply to benefit fully from the program.
- Theme Compatibility: If your store uses a theme with a dark background, some CSS coding may be required to ensure optimal compatibility with Inveterate's design.
Pricing and Value:
- Easy Setup: Inveterate offers a hassle-free setup process, allowing you to establish a membership program in under 30 minutes.
- Pricing Structure: The app's pricing is based on a percentage of sales, meaning you pay based on the number of users. However, costs can escalate if you have a large number of members, so it's important to consider scalability.
Pros:
- Easy Setup: Inveterate can be quickly implemented, ensuring a smooth onboarding process.
- Responsive Support: The app's support team is highly responsive and ready to assist with any queries or issues you may encounter.
- Wide Range of Benefits: Inveterate offers an extensive selection of benefits for members, including incentives to sign up, members-only discounts, free shipping, credits on orders, and early access to specific products.
Cons:
- Limited Documentation: Some users have noted that the app's documentation could be more extensive, which may require additional support from the team.
- Lack of Multiple Tiers (Coming Soon): Currently, Inveterate does not offer multiple tiers for different membership levels, but this feature is in development.
- Landing Page Compatibility: The landing page feature of Inveterate is not fully compatible with Store 2.0, so customization may be required.
- Price Scaling: As the number of members grows, the app's pricing can become expensive, particularly for stores with a significant membership base.
- Missing Filters: Some users have expressed the need for filters to identify active members easily.
Real-World Examples or Use Cases:
- Gothrider (www.gothrider.com): We tested Inveterate on our store, Gothrider. Our customers found the most value in the "free shipping" benefit above all others.
- Since our store offers a coffee subscription, members appreciated the free shipping option as a valuable perk.
- Modifying Membership: We made adjustments to our membership program as the free shipping feature proved unprofitable and led to losses.
- Yearly vs. Monthly: Testing both membership options revealed the challenge of not being able to offer both simultaneously. We anticipate that tiered options, once available, will address this limitation.
- Offering Free Membership: We're considering offering free membership to anyone who subscribes to our coffee subscription, as it aligns with our goal of providing value to our community beyond heavy coffee drinkers.
Conclusion:
Inveterate is a great app with tremendous potential, earning a Skooid rating of 4/5. It offers an array of benefits for businesses seeking an alternative to traditional points-based loyalty apps. As your membership base grows, we recommend reaching out to the Inveterate team to explore negotiation options for pricing terms. Note that subscription-related data is not currently transferrable to another Shopify instance.
Don't miss out on the potential of Inveterate! It's a low-risk app with significant benefits. Sign up at inveterate.com (no affiliate link) and be sure to subscribe to our blog and share your own experience in the comments section below.
Phil Kyprianou